Reilly Cormack – Harcourts Grenadier

Project Description

How do you stand out when you work in a competitive industry and need advertising that is a little bit less ordinary? Get a single seater ute and bring it to us to design a full vehicle wrap that will definitely get noticed. Reilly Cormack from Harcourts Grenadier, Christchurch did just that and sent us this funky little car with one simple instruction – make this Stand Out!

Working within the Harcourts brand guidelines and Reilly’s simple instruction, our in-house Graphic Designers were able to design a full vehicle wrap that is visually dynamic and engaging. Our install team certainly had their work cut out for them from stripping the vehicle to prepare it to wrap through to working alongside our Designer’s to produce a high impact wrap using printed 3M IJ180MC wrap film with a Gloss Over laminate, they also had a lot of fun along the way in wrapping this unique vehicle.

Not only does this zippy little car have a full vehicle wrap, we also added a retractable billboard on the back which could be easily switched out for different campaigns. Keep an eye out for this cool Ute on the roads of Christchurch.

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